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What begins a three-phase organizational culture change?

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  1. Rewarding the old routine
  2. Unfreezing the old culture
  3. Declaring success before learning

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References

  1. Learn to Lead, Volume 3 www.gocivilairpatrol.com/media/cms/L2LVolume_3__LOW_FINAL_4_MAY_13CC68236BDFE.pdf Checked 2026-10-10.

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